Sophie Sierra, 27, blogger & writer from Kent

soinspo is a fashion blog that started in May 2013. Its sole base will always be fashion but I'm forever trying to include elements of travel, spin off story, personal, topical, beauty, lifestyle, and hopefully more party/DIY posts, all set against a brain of beach. Alongside summer feels and a high altitude of LA loving, sunglasses, ombre hair, bright, beachy colours, butterflies, flamingos, rainbows, unicorns and cocktails have certainly turned some of my recents posts into my wildest fairground fantasies. I decided this year that soinspo will primarily centre around summer, especially as I'm such a summer spirit at heart. 

I'm currently writing my first book. And it'll be a real book once published, not an e-book, that's for sure. The book is centred around Shea, the main character and is told from her perspective. It's set in 1997 and finishes in 2004.  There are a lot of storylines running through it, a lot of themes, topics, a lot of emotions and feelings. I'd be lying if I said it wasn't my absolute world. I've been writing it for 6 years this August and I'm hoping to finish it in the foreseeable future. I only talk deeply to the people I feel really close to about it. I don't know how I'm going to let the characters go when the time comes. I'd like to think I've got a whole spaceship of story in my head for future books but for now I couldn't dream of writing another. I've been to hell and back with these characters, the highs and lows. It's a constant fairground of chaos in my head due to them but I wouldn't have it any other way. Dreams are meant to be demanding, dazzling and three billion times dimensional, surely! I'm currently working on some more spin-off stories for the blog that revolve around the book. If you want to read some of the spin-off stories I've previously posted, feel free to check out Shea & Johnny: Bonfire Night IISouthend Soul, Towerblock-Truths & Heartbreak Helium. 

My friend recently said she viewed me as a free spirit, and I couldn't say it better myself. I've got so many connotations to butterflies in my life; a dear friend of mine absolutely adored butterflies, I've always wanted to get a butterfly tattoo, butterflies are the epitome of breaking freedom. I love peace and quiet, and I can be overly protective and defensive about my life and dreams. I've always felt this crushing need to break free; from my home-town, from negative people, from jobs. I've come to learn I'm not a conventional person and the things most 'normal' people seem to crave around me give me nothing but chills and a nagging dread. The majority of my time is spent with my beau boyfriend Graham who is the light of my life and my absolute sunshine, and one of the only people I feel free enough to be 100% me around. I like to read, to chill by the beach, to go out shooting, drive to Starbucks. I'm pretty low-key and I can't stand feeling suffocated, I find it hard to be the real me in front of most people. A lot of time I just want to do my own thing, I find it exhaustive being around people for a long length of time. I have only a close circle of a few friends I see now and again but that are precious and lifelong and like family. I can't bear London, it drives me absolutely crazy, yet I adore the fresh air, enjoy being by the sea, in the leafy promise of the countryside. I love America and have always felt it to be my spiritual home. I suffer from anxiety and always have done.  The real me has pink in her hair, freckles on her forehead and a Mariah jam blasting in the car. I've always felt there to be much more to life than many seem to envisage and I really hope to fulfil so many fantasises. I have three stars tattooed on my left shoulder that mark my journey of confidence that started at 19. There's so much more to tell, but I like to think we can uncover it together on this journey of mine..... 


  1. Best of luck finding your dream job, Sophie! Enjoying your work is basically living the dream, right? Stay positive, I definitely believe you'll find the right role for you! :)

    Tara x

    1. Aww thank you so very much T! Right? It totally is. What is it they say; "find your dream job and you'll never work a day in your life" or some such ;) Bless you for your kind encouragement, it means so much <3

  2. Sophieeeeee!!! I'm so glad you've got your inspo back! You know're gonna find something you're really passionate about that will bring all your interests together and that will be your dream career...(forget calling it a job!) You've been so brave to travel to LA on your own, and even if the trip didn't turn out as you hoped you learnt that YES! You can do it! As you say this is the time to build your dream career. Start taking small steps towards it and make your dreams come true. Cannot wait to hear more. I hope one day me and you can work together I really do! What a dream would that be? ^_^ xx

  3. I just came across your blog now and I am hooked. So many of us are in a similar position as you are in, where we don't know what we want out of life - but we KNOW there's got to be more. Thank you for sharing your journey x